Oakridge Estate
2025 | Visual Identity Package
Oakridge Estate is a reimagined South Australian homestead, surrounded by stunning gardens and stamped in history. Recently renovated into a luxury venue for weddings and events, Oakridge also opens its garden once a year for visitors to experience the charm of the estate and its rich heritage.
Honouring the past, inspiring the present
Owner, Kathy, wanted to preserve the soul of the original homestead while appealing to a younger, modern audience.
The challenge? Striking the right balance between timeless history and contemporary elegance, without losing the authenticity that makes Oakridge special.
To stand apart from other South Australian wedding venues, I built a brand rooted in soft neutral tones that reflect the estate’s natural surroundings and historical depth. The wordmark, a refined typographic design with subtle customisation, bridges past and present. Honouring tradition while stepping confidently into the future.
Letting the Land Speak
A Legacy that Lasts
Oakridge Estate now has a complete visual identity system, including a versatile logo suite, colour palette, and brand guidelines ready for the next 125 years. With a brand that feels just as elegant as the venue itself, Kathy is now fully equipped and confident in being able to reach her dream audience, from brides-to-be to heritage garden lovers alike.
